Lucia Klander
Lucia Klander is a context driven visual communicator and designer specialising in art direction, born and based in London, UK.
Her expertise spans across branding, print, and digital design, as well as photo and art direction for both graphic and motion design projects.
With a background from Central Saint Martins, Lucia’s personal design practice is rooted in engaging people with happenings through a thoughtful process of care, community, and play.
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Education
BA Graphic Communication Design at Central Saint Martins, UAL
Design
Experience
Rodeo
MUBI
Soul London
Pad Creative
Freelance Clients
WPP
Run Deep
Select Agency Clients
ainslie+ainslie
Monster Energy
Entain
Prime Video
Primark
Philips Sonicare
Kingdom Collective
Crosta & Mollica
Christy
Contact
LinkedIn
Instagram
E-Mail
Everything Else
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All Projects
Select Social PostsRodeo
Social Designainslie+ainslie
Burn Energy TourMonster Energy
Brand Filmainslie+ainslie
Playlist CoversRodeo
Brand RefreshRodeo2024
A Big OccassionPrimark
Speedy DatingGosnells Of London
Stick for JoyRodeo
Not So MUBIMUBI2023
Atticus Journal ‘24WPP
Red TalkUAL: Central Saint Martins
Playground PoliticsUAL: Central Saint Martins
LeftoversUAL: Central Saint Martins
ABCD...ADHDUAL: Central Saint Martins
OverthinkerUAL: Central Saint Martins
Anarchy in ActionUAL: Central Saint Martins
Personal Library
This is currently a WIP, I am curating a collection of personal findings, ephemera and books of personal significance to me. Not my own work, but defying my design approaches.
Find me here!
©2021 - ‘24
Rodeo: Select Social Posts2023/2024
OverviewI led the creative side of social media for Rodeo in collaboration with Camille Leroy and our founders. This role involved a range of responsibilities, from crafting our content strategy to producing new material. One of my key tasks was to create new assets from pre-existing images, breathing fresh life into our visuals and ensuring they aligned with our brand’s identity and messaging.
ExpansionI often designed brand-new graphics and layouts to showcase new information, product launches, or upcoming events. This required a deep understanding of our audience and a keen sense of current design trends to ensure our posts were not only visually appealing but also engaging and informative. I worked closely with Camille to brainstorm innovative concepts, share feedback, and refine our content to resonate with our followers. Together, we aimed to create a dynamic and cohesive social media presence that reflected Rodeo’s vibrant spirit and commitment to delivering joyful experiences.